BRANDING, E-COMMERCE, MARKETING MATERIALS & PACKAGING

Vinylville was created as an outlet for my creativity after work hours.  I wanted to blend traditional hand and digital illustration. I chose vinyl because the finished product has elements of Adobe Illustator that you can actually handle in the palm of your hands.

I first started selling vinyl laptop stickers on Etsy, then it grew into something bigger. It's success on Etsy, went from digital sales to wholesale (brick & mortar). A revamp of branding & packaging was needed. To give more value to the products I also launched a website for an official "home" for the products. This then gave Vinylville the opportunity for worldwide wholesale distribution.